January 04, 2024 2 min read
(ST. LOUIS, MO) – ING (The International Network of Golf) announced the Finalists for the prestigious 30th Annual ING Industry Honors Awards recently and POPTICALS has been selected as one of three Finalists for Product Ingenuity in the Accessories/Soft Goods category.
These easy-to-store, high-performance sunglasses designed specifically for golfers are unlike anything else on the market. Popticals partnered with optics industry leader Carl Zeiss Vision to create lenses that offer visual precision to every golfer. The company’s nylon-based NYDEF® lenses, which are 20% clearer and lighter in weight than polycarbonate lenses used in most other sunglasses, help golfers see the topography of the course clearly while also enabling better tracking and visibility of the ball.
Poptical’s golf-specific lenses, available in seven different frame styles, feature purple and violet tints that reduce the green saturation of golf courses and unleash the golfers’ ability to distinguish between green gradients to identify course contours and variations on every shot…even grain patters on greens! Popticals golf performance eyewear is intentionally non-polarized by design to avoid flattening images and preserve depth perception. With their patented FL2 Micro-Rail System™ design, Popticals snap into place for use and then collapse into a uniquely compact size for safe and secure portability in their protective hard case, fitting comfortably in a jacket or the smallest pocket of a golf bag.
Considered the “Academy Awards of the Golf Industry,” the ING Industry Honors Award program is conducted by the non-profit, International Network of Golf, to recognize outstanding achievement in the golf business. Nominations were accepted throughout the year. Sub-committees trimmed the nominee list down to the top three Finalists in each category and ING members will be voting electronically to determine the winners.
Winners will be announced, and all nominees recognized, at the ING Industry Honors Presentation Press Conference during the 2024 PGA Merchandise Show on Thursday, Jan. 25 at 12:30 pm in Room 312A, and is open to all PGA Show attendees. Post-announcement refreshments will be sponsored by the PGA Show.
For more information on Popticals visit their website at www.popticals.com.
Media members interested in doing a product review of Popticals should contact Joe Wieczorek (joe@themediagroupinc.com) of The Media Group, (847) 812-7396.