Popticals is an innovative brand in the premium sunglasses market, specializing in compact performance sunglasses that combine Italian craftsmanship with advanced lens technology and unique, patented portability. Our product offerings cater to a broad demographic of active individuals, outdoor enthusiasts and discerning consumers who value quality, convenience, and performance.
PREMIUM COMPACT SUNGLASSES
Popticals distinguishes itself in the competitive sunglasses industry by introducing the first premium compact sunglasses. These glasses are equipped with NYDEF® lenses from ZEISS, known for their superior nylon construction, high optical clarity, and full UV protection. The frames are designed and hand-finished in Milan, Italy, and feature superior craftsmanship and the durable lightweight plastic, Grilamid® TR90. At the heart of our innovative design is the FL2 Micro-Rail™ System which easily transitions Popticals for compact storage and ultimate portability.
PrODUCT HIGHLIGHTS
FEATURING NYDEF® LENSES
powered by ZEISS VISION
- Visual Enhancement
- Clearer Vision, Less Strain
- Ultralight Comfort
- Complete UV Protection
- Scratch Resistant & Water Repellent
PREMIUM FRAME DESIGN
with GRILAMID TR90
- All Day Comfort
- Handcrafted in Italy
- Flexible Durability
- Wraparound Design
- Ultra Lightweight: 1 oz
TRUE PORTABILITY
Patented FL2 Micro-Rail System
- Collapse for Storage
- Quick & Effortless Connection
- Rust Proof Materials
- Protective Case
- Fits in Pocket/Small Bag
PRESS RELEASE
Emerging Premium Eyewear Brand POPTICALS Hits Repeated Milestones with Product Introductions, Design Awards and New Learning Center
MAY 22, 2024
MEDIA CONTACTS
Elaina Boudreau
BELA Communications
eboudreau@belapr.com
Joe Wieczorek
The Media Group
joe@themediagroupinc.com
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